The main affiliate marketing platforms are:
- Amazon Associates: Amazon Associates is the largest and most well-known affiliate marketing platform. It offers a wide variety of products to promote, but the commissions are relatively low.
- Commission Junction (CJ Affiliate): Commission Junction is a popular affiliate marketing platform that offers a wide variety of products and high commissions, but also has a more complex application process.
- ShareASale: ShareASale is a user-friendly affiliate marketing platform with a large number of merchants and a focus on helping affiliates succeed.
- Rakuten Marketing: Rakuten Marketing is a global affiliate marketing network with a focus on delivering results for both merchants and affiliates.
- ClickBank: ClickBank is a platform that specializes in digital products, such as ebooks and software, and offers a large selection and high commissions.
When comparing affiliate marketing platforms, factors to consider include the size and variety of the product selection, the commission rates offered, the user-friendliness of the platform, and the support and resources available to affiliates.
It’s important to find a platform that aligns with your niche and target audience, as well as provides you with the tools and resources you need to be successful.
Do have to use an affiliate marketing platform to do affiliate marketing?
No, you do not have to use an affiliate marketing platform to do affiliate marketing. Some businesses have their own in-house affiliate programs and work directly with affiliates, without using a third-party platform.
However, using an affiliate marketing platform can simplify the process and provide a range of tools and resources to help both merchants and affiliates succeed. For example, affiliate marketing platforms typically provide tracking and reporting tools, payment processing, and access to a large network of affiliates.
Using an affiliate marketing platform can also make it easier to manage and scale your affiliate program, as well as access a larger pool of potential affiliates. So, while it’s not necessary to use an affiliate marketing platform, it can be a valuable resource for many businesses.