Business intelligence (BI) is the process of collecting, analyzing, and interpreting data to make informed business decisions. It includes a variety of tools and techniques, such as data visualization, reporting, and analytics, to help organizations gain insights into their performance and identify areas for improvement. Search engine optimization (SEO) is the process of optimizing a website or online content to improve its visibility in search engine results pages (SERPs). A search engine optimized description of BI would be a brief, relevant, and keyword-rich explanation of the concept that is designed to improve the visibility of a website or online content in SERPs when people search for information about BI.